Thursday, July 6, 2017

Norway June 2017

Image result for 2017 VW e-Golf
VW e-Golf: "I'm baaack!"

Historical Month

It is for posts like this that i started EV Sales, when boundaries get pushed further and electrification gets another step into uncharted territory...

But enough of lyricisms followed by harp melodies, the fact is that the Norwegian plug-in market grew 65% last month to a record 6.009 units, this representing an unheard 42% share of the total market. For the BEV purists, there were also good news, with an amazing 27% of the market being BEV, so the share growth came from all-electrics.

Add to these historical numbers the 10% share recorded by HEVs, and you have another record, with 52% of the total Norwegian market being electrified in June! Truly historical.

YTD numbers are now up 47% to 27.095 units, pulling the plug-in share to a new high, 35%. Will it reach 40% share by year end? Maybe even surpassing 50% in a couple of months?

Anyway, looking in detail at June Top Sellers, we can see the perfect storm that originated this historical result: The mass delivery of the new 36 kWh VW e-Golf allowed the German nameplate to return its best result in 26 months, with 874 units, the Tesla Model X had its usual end-of-quarter-peak, this time with a record 609 deliveries, the Renault Zoe left its QC constraints behind to deliver 428 units, its best result in 12 months, followed by the BMW i3, with 420 registrations, and still benefitting from the 33kWh battery boost.

Last but not the least, Opel finally started to deliver in high volumes the highly antecipated Ampera-e, registering 389 units in June, just ahead of the 384 Nissan Leaf deliveries, making six(!) BEVs is the Top 6...We hadn't seen so many BEVs in the Top at least since 2014!

PlModelSales  
1Volkswagen e-Golf874
2Tesla Model X609
3Renault Zoe428
4BMW i3
420
5Opel Ampera-e389

Looking at the YTD ranking, the most important changes were the VW e-Golf climbing to Second Place, and with the leader BMW i3 less some 300 units ahead, i bet July will see VW's all-electric hatchback reclaim the Leadership position for the first time this year.

The Tesla Model X also jumped in the ranking, now being #6 and pulling the Tesla boat upstream, now that the Model S seems...tired (242 units in June, worst peak month in almost two years).

Also interesting is the performance of the Renault Zoe, up to #8, thanks to the 428 June deliveries, all while the Opel Ampera-e jumped once again, now to #16,  and is now looking the Top 10 during the Summer. One thing is certain for the sporty hatch: It will be by far the 2017 Rookie of the Year.

In the manufacturers ranking, Volkswagen (22%) is at the leadership steering wheel, with BMW (17%, down 2%) losing a bit of gas charge, while Mercedes (11% share, down 2%) in Third Place, is now followed by Tesla (9%).

Small footnote: Two additional Toyota Mirai were added in June to the FCEV stock...

PlNorwayJuneYTD%'16Pl
1BMW i34202.769105
2Volkswagen e-Golf
8742.44692
3Nissan Leaf3842.20284
4
5
Volkswagen Passat GTE
Mitsubishi Outlander PHEV
260
349
1.896
1.803
7
7
6
1
6
7
Tesla Model X
Mercedes GLC350e
609
301
1.507
1.494
6
6
11
21
8
9
Renault Zoe
Volkswagen Golf GTE
428
163
1.451
1.235
5
5
10
3
10BMW 225xe Active Tourer208947312
11Mercedes B250e21094439
12
13
14
15
16
17
Volvo XC90 T8
Hyundai Ioniq Electric
Tesla Model S
Audi A3 e-Tron
Opel Ampera-e
Mercedes C350e
81
182
242
121
389
69
922
879
853
728
634
603
3
3
3
3
2
2
19
20
8
7
N/A
15
18
BMW X5 40e
83567216
19
20
Audi Q7 e-Tron
Volvo V60 Plug-In
92
54
538
527
2
2
22
17
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35

Volkswagen e-Up!
Kia Soul EV
BMW 330e
Toyota Prius PHV
BMW 530e
Mercedes GLE500e
Mercedes E350e
Nissan e-NV200 / Evalia
Mitsubishi I-Miev
Peugeot iOn
Porsche Cayenne Plug-In
Citröen C-Zero
Kia Optima PHEV
BMW 740e
Ford Focus Electric
Others
61
82
24
54
40
21
39
18
9
10
6
10
20
1
3
82
378
310
205
197
148
128
119
109
108
104
101
53
43
25
24
98
1
1
1
1
1
0
0
0
0
0
0
0
0
0
0
0
14
13
24
N/A
N/A
28
N/A
18
25
23
30
26
39
38
32


TOTAL6.00927.095100



Source: elbil.no; ofvas.no



Models breakdown by Fuel Source


PlModelSales  
1Volkswagen e-Golf874
2Tesla Model X609
3Renault Zoe428
4BMW i3420
5
6
7
8
9
10
Opel Ampera-e
Nissan Leaf
Skoda Octavia
Toyota RAV4
Mitsu. Outlander PHEV
Toyota Yaris
389
384
364
350
349
343

With 42% share in June, the general market was bound to see significant changes in PEV favour, and indeed they occurred, breaking the general ranking by fuel source, the top six(!) models were all BEV, with the VW e-Golf reaching the leadership once again.

The remaining positions were distributed by two HEVs (Toyota's RAV4 and Yaris), one PHEV (Outlander PHEV) and only one regular ICE car, the Skoda Octavia.

With this most recent ranking in mind, i believe it is safe to say that this year won't end without a completely electrified Top 10...

Bets anyone? When will it be and who will replace the Octávia in the Top 10?



7 comments:

  1. I think the Outlander PHEV will replace the Passat GTE in the top 10. ;)

    ReplyDelete
  2. It's always great to read this kind of news.

    I wonder how much Hyundai Ioniq Electric units would be sold if this electric car wasn't production constrained.

    My guess is that it would surpass the Volkswagen e-Golf,s numbers and sell more than 1.000 monthly units regularly.

    ReplyDelete
    Replies
    1. Imagine what it would sell with twice the battery capacity and no production constrains. Let's hope the updated version comes soon.

      Delete
    2. Not in Norway. The Golf has always been a top-seller in Norway.

      Delete
  3. Some Mixup with the numbers? How many Passat GTE? 260 or 349 ?

    (no verbs!?) ;)

    ReplyDelete
    Replies
    1. This comment has been removed by the author.

      Delete
    2. Good catch, the 349 units belong to the Outlander PHEV, i mixed up these two models.

      Delete